Details

Posted: 17-Apr-24

Location: College Park, Maryland

Type: Full-time

Categories:

Operations Operations - Marketing/Promotions

Sector:

Collegiate Sports

Required Education:

4 Year Degree

Internal Number: 117522

The Assistant Director of Marketing Strategy & Fan Experience will work as a member of the Intercollegiate Athletics Marketing Strategy & Fan Experience staff and serve under the direct supervision of the Director of Marketing Strategy & Fan Experience. This individual will oversee marketing plan development and implementation, ticket sales, sponsor activation, and event presentation for Men’s Soccer and Men’s Lacrosse with a key focus on maximizing ticket revenue, increasing fan attendance, and enhancing the Maryland Athletics brand.

Additional responsibilities include: The Assistant Director will also serve as the secondary contact for Men’s Basketball and oversee the football student section and on-campus engagement. Additional responsibilities include: Oversight of the student intern responsible for Gymnastics marketing, Oversight of Testudo’s Kids Club, Women’s Basketball and Olympic sport gameday operations assistance. The Assistant Director will also serve on the “Terps After Dark’’ planning committee and provide assistance with various duties as assigned by the Director of Marketing Strategy & Fan Experience and Associate AD of Marketing Strategy & Fan Experience.

Minimum Qualifications:  

Bachelor’s degree or equivalent education, experience, and training required in sports management, marketing, advertising or other related field. Minimum of one (1) year of sports marketing experience.  Knowledge, Skills and Experience: Proficiency with all Microsoft Office applications (Word, Excel, PowerPoint) and Adobe Photoshop.

Must be able to work flexible hours, including frequent evenings and weekends.

Preferences:  NCAA Division I sports marketing experience at a Power Five institution.  Experience with revenue generating sports.

To Apply: Submit applications electronically at https://ejobs.umd.edu. Search for position number 117522. For best consideration, applications should include (1) cover letter, (2) resume, and (3) names and contact information of at least three references.  More information on Maryland Athletics can be found at www.umterps.com.

Best Consideration Date: Apply by April 25, 2024.

The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.

Create a Job Alert for Similar Jobs About University of Maryland The University of Maryland is a member of the prestigious Association of American Universities and is located on a beautiful campus located eight miles north of the nation's capital in College Park, which was recently rated "Best place to Raise Kids in Maryland" by Bloomberg.com. The campus is also near Columbia, Maryland, which was listed as the #2 “Best Place to Live” by Money Magazine. The Athletic Program has won 20 national championships over the last 15 years and is a charter member of the Big Ten Conference. Currently, 78 of the University's academic programs are ranked in their respective Top 25 nationally. Connections working at University of Maryland More Jobs from This Employer https://ncaamarket.ncaa.org/jobs/20003661/assistant-director-of-marketing-strategy-and-fan-experience Return to Search Results