The Manager of Marketing Experimentation and Personalization will lead our efforts to analyze marketing & online data, conduct experiments, and personalize our cross-channel strategies. This newly formed team is seeking a dynamic leader to manage a team of analysts dedicated to designing and implementing experiments, analyzing results, making recommendations based on findings, developing personalization strategies, designing new analytical platforms, and partnering with cross-functional teams to deliver high quality analytics solutions for the Home Depot. The Manager must possess expert-level technical skills in Applied statistics, SQL, Python, and/or R, with a keen ability and desire to teach and cultivate a team of technical experts. Strong team leadership, cross-functional collaboration, communication, and presentation skills are a must! 

The ideal candidate will be a deep subject matter expert on marketing experimentation, including advanced marketing analytics, multi-touch attribution, email measurement, online analytics, media platform measurement and stakeholder management. The Manager will be instrumental in growing and developing a team of direct reports and establishing relationships with cross-functional partners to support these initiatives.

Key Responsibilities:

20% - Business Collaboration - Collaborate with stakeholders, business partners, colleagues, developers and business analysts to deliver high quality analytics solutions; Ensure all business requirements are met and the team has everything needed to perform their analysis.20% - Communicating Results - Provide requested insights to executive leadership as well as peer teams; Present predictive and prescriptive insights to requestors to guide decision-making.10% - Framing & Executing Analytics - Serve as data strategy consultants for the executive leadership team and provide answers to strategic questions; Develop KPI Frameworks for internal organizations to measure performance.40% - People Management & Team Leadership - Provide leadership, mentorship and coaching to team members (individual contributors) and evaluate performance, execution, and contribution. Attract, retain and develop top talent to build an effective and high performing team. Support team in development of business knowledge and technical skills with clear plans and regular assessment of progress. Ensure appropriate processes and job-specific requirements are properly documented. Develop onboarding and training plan for both technical and soft skills that will ensure high level of capabilities within the team. Manage resources effectively to align with strategic initiatives and business needs. Foster collaboration with team members to develop a supportive and engaged team. Support team in the design and development of algorithms and models to use against large datasets to create business insights. Drive team's results and celebrate accomplishments.10% - Project Management & Team Support - Management of business requests, roadmaps, and coordination across other teams to provide insights; Advise all stakeholders on the level of effort involved in producing certain insights and establishing a new request.

Direct Manager/Direct Reports:

This position reports to the Senior Manager, Online AnalyticsThis position has a few direct reports

Travel Requirements:

Typically requires overnight travel 5% to 20% of the time.

Minimum Qualifications:

Must be 18 years of age or older.Must be legally permitted to work in the United States.Experience managing and growing team members in a professional settingDemonstrated proficiency in guiding more junior team members through data analysis and visualization fundamentalsExpertise utilizing data analysis to identify key insights that help solve business problems

Preferred Qualifications:

Master's degree in a quantitative field (Analytics, Finance, Data Science, Applied Statistics, Computer Science etc.)  or relevant work experiencePrevious people management experienceExperience in Marketing/media analytics and experience running marketing experiments.Experience with experimentation and web analytics tools like Adobe Analytics, Adobe Target etc.Expertise in experimental design and causal inference.Adept at partnering with organizations to build KPI frameworks.Experience producing deep, statistical analysis in support of testing.Proficient in analytics tools such as Python, R, SQLProficient with data visualization software (preferably Tableau)Adept in managing business requests and roadmaps for cross functional organizations.

Minimum Education:

The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.

Minimum Years of Work Experience:

5

Competencies:

Decision QualityCollaboratesDrives EngagementEnsures AccountabilityPlans and AlignsCommunicates EffectivelyCustomer FocusDevelops TalentDrives ResultsManages Conflict

Apply by July 14, 2024