Synopsys is hiring a USB PHY IP Product Marketing Manager. The successful candidate is responsible for developing the resources, programs and processes to meet the financial plan for the USB PHY IP product lines.  The candidate will oversee the definition of business models, pricing and packaging strategies for the product line, overall product line positioning and creation of internal and external collateral, and will work closely with the field organization, key customers, R&D and partners to identify and drive tactical and strategic business opportunities.  

Responsibilities:Business development/customer meetingsDefinition and promotion of products that will result in sustainable growth within product line responsibilitiesCreation of strategic and tactical marketing plansGeneration of marketing requirements documentsCreation of product roadmapsNew product rolloutsTAM/SAM analysesSales channel communication and trainingDemand creation/promotional initiativesPromotion of product lines through participation in industry events such as panels, positioning articles, and seminarsWorking closely with sales, product marketing, technical marketing, engineering and application engineering teams
Requirements:BS EE with 10+ yrs relevant experience.  MS EE (preferred) with 8+ yrs relevant experience. MBA is a positive.Previous product marketing or technical marketing experience, preferably system level, ASIC or system on chip designExperience with USB protocol, mixed signal, and semiconductor chip designAbility to analyze market segments and applicationsKnowledge of USB usage in different market segments a plusExperience with intellectual property licensing and business modelsProven ability to develop and manage relationships with key customers and partnersStrong organizational and program management skillsDemonstrated ability to work in a matrix environmentExperience with strategic market analysis and product planningDemonstrated marketing expertise in product positioning, value proposition articulation and creation of compelling collateralDevelop solutions for target markets and applicationsTrack record of creative marketing programs and successfully launching new productsExcellent oral/public speaking and written communication skillsEnergetic, results-driven individual
The base salary range across the U.S. for this role is between $179,000 - $269,000. In addition, this role may be eligible for an annual bonus, equity, and other discretionary bonuses. Synopsys offers comprehensive health, wellness, and financial benefits as part of a of a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors, including location, skills, experience, and education. Your recruiter can share more specific details on the total rewards package upon request.


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