Company Description

At CoLab, it is both our model and culture to establish fully integrated cross-discipline teams that put our clients wholly at the center and enable us to provide best-in-class services in a fluid and modular way. CoLab uses living data to create brand movements at the speed of people’s lives. We move faster, create movements, and deploy real time data that connects world class creative to content and media in service of growth and ROI. 

As part of Publicis Media, our leadership is defined by experience, commitment, and continuity across our vast network. Helming our agencies and teams are some of the most seasoned experts in the industry, committed to doing the best for our people and our clients every day, and bound together by our inclusive and humane culture. No matter whether we’re recruiting new talent or devising new media campaigns for our clients, we put the humanity and identity of real people at the forefront of everything we do. And our peerless history of continuous learning and innovation means we never stand pat. 

Publicis Media is the #1 media network in North America, made of a family of world-class media agencies, solutions, and talent. Together, we comprise more than 23,000 people in more than 60 countries, united to serve the world’s best-known and most successful brands. 

Job Description

Plans & develops advertising media programs for assigned clients. Manages campaign, builds relationships with media partners, leads projects from start to finish, and begins to manage Sr. Associates. The goal for this role is to drive the planning process while continuing to learn and become an expert in the healthcare marketplace.  

Key Responsibilities 

Knowledge 

Firm understanding of how the agency works and how jobs flow throughout  Firm understanding of client’s business and goals  Firm understanding of the planning process  Firm understanding of the overall media marketplace and partner landscape  Understanding of partnership opportunities, deals and terms  Firm understanding of agency planning tools  

Day-to-Day 

Responsible for driving media planning process - RFP development, consideration set lists, partner discussions, tactical plan slides Responsible for partner performance management & optimization Responsible for MLR program coordination/review  Responsible for identifying new partner opps & POV's Responsible for assisting in partner negotiations Accountable for the execution of PD team tasks including:  Creative asset specs workbooks  Brand safety & ad verification monitoring Partner level forecasting Launch communications Media placement taxonomy configuration Internal + External Relationships 

Internal & External Relationships 

Responsible for the training of Sr. Associates  Responsible for managing direct report’s time and resources  Collaborates internally across capabilities and teams 

Qualifications4+ years of experiencePharma Experience PreferredExpertise in 4+ channels, audiences, and campaign types:Digital - Endemic/Lifestyle, V, HCP ( IMarketing to Health Care Professionals) Excellent communication skills (written and verbal)Strong presentation abilitiesSuperior organization skills and ability to lead and oversee the execution of numerous projects at one timeAbility to think conceptually and to translate concepts into actionable media plansBA/BS

Additional Information

Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.  Compensation Range:  $58,500 - $88,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. The Company anticipates the application deadline for this job posting will be 8/12/2024.

All your information will be kept confidential according to EEO guidelines.

#LI-Hybrid 

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